Strategic Planning to Accomplish Their Vision and Mission

Strategic Planning For The Hospitality Industry' (M C)

Learning Outcomes

• LO4 Generate the most appropriate ways in order to implement the chosen strategy.
• LO5: Evaluate the current and future strategies in respect to their effectiveness.

Assessment Scenario

Assume you are a hospitality consultant who undertakes the strategic analysis of an institution or a company of your choice which is operating in the hospitality industry. hospitality industry, which is within the network of services, is interdependent and interrelated. Therefore, the organisation that has been chosen includes following sectors:.

• Leisure, recreation and entertainment venues.
• Hostels, hotels, resorts, camping grounds, and bed and breakfast establishments.
• Restaurants, bars cafesand clubs
• Travel the role of agents, transport or business, tourism operators
• Travel and organisation and the tourism that often associate with the association you wish to.

Assessment questions:

Analyze The Factors Impacting The Successful Application Of Strategies On The Following Four Business Functions. (LO 4)

• Leadership
• Structural Design
• Information and Control Systems
• Human Resources

Analyze The Different Performance Metrics of Your Chosen Organization and How This May Impact The Effectiveness of the Business Strategies and Functions? (LO 5)

• Critical Success Factors (CSFs)
• Key Performance Indicators
• The Balance Scorecard

Critically Generate the Key Elements (Diagnosis, Change Agents, Managing Change Programmes and Levers For Change) in Managing Functionality Change and Leading Different Types (Adaption, Reconstruction, Revolution and Evolution) of Strategic Change. (LO 5)

Format Guidance

• Title page
• Content page
• Introduction
• Key sections
• summary and conclusion
• references
• Format
• Appendices