Employee Relationship Management


  • Unit No: N/A
  • Level: High school
  • Pages: 8 / Words 2012
  • Paper Type: Essay
  • Course Code: BE 433 –
  • Downloads: 773
Question :

This assessment will cover following questions:

  • Sports Direct is a largest sport brand in United Kingdom. Identify implications of HRM and employment relation model for individual and organization.
  • Examine the methods and approaches used by the HRM professionals in Sports Direct company.
Answer :
Organization Selected : Sports Direct


Employee relationship management system is an information system that supports the relationship between a company and its employees. This report is based on the article “Sports Direct's staff are treated no better than Georgian-era factory workers”. This report highlights the different issue which is faced by Sports Direct in their operation and on the basis of the same different Model and the practices which can be used by the organization to improve the level of the employment relationship in the organization. Also the report highlight the different way through which the different model and theory can be applied in the organization.


Employee relationship refers to the different efforts which is done by the employer In the organization so that the employee of the organization find it easy to jell up with the other operation of the organization. An organization with a good employee relations program provides fair and consistent treatment to all employees so they will be committed to their jobs and loyal to the company Beardwell and Claydon (2007). In context of Sports Direct, organization is facing difficult situation as they do not treat their employees better than Georgian-era factory staff which directly affect productivity as well as profitability. In order to build strong workforce in company, different types of models and practices will apply that helps to develop good employee relationship and manage existing workforce effectively.

The article “ Sports Direct's staff are treated no better than Georgian-era factory workers” used to explain the different employment issue which is faced by the organization. Sports Direct can use the variety of the model to promote the healthy relationship with the employee of the organization. Democratic leadership model is one of the such model which can be used by the organization. Democratic leadership model is the model which used to explain that all the employee in the organization should have the right to have a say and there opinion in the functioning and the decision making of the organization. As the article explain that all the employee in the organization are not permit to enjoy all the right in the Sports Direct's the organization has to make sure that they bring the democratic leadership model in the organization. This model can be implemented in the organization by the way of different HRM practices such as: SD has to make sure that they used to organize the different meeting in the organization so that all the employee used to jell up with the other employee in the organization. Also in the meeting the organization has to make sure that they used to take the opinion of all the employee related to the need and the wants they are desiring from the organization and also used to take the opinion about the different change which can be brought in the organization. Organization also has to make sure that they used to consider the following suggestion at the time of the decision making and also at the time of policy making in the organization. This issue is better understand with the line that “had no democratic rights or access to law” In both the organization that is Sports direct and Georgian England Boxall and Purcell (2007).

Another practices which organization has to make sure that they have to compile with all the rules and regulation related to the employment law in the UK. This will help the company in building the good relationship with the employee as this help the company in building a good brand value in front of the employee who is working in the organization and also help the company in building the good name in the eye of the employee who is looking for the job. This eventually get the employee who is having the good image of the company in their eyes. This can be implemented in the organization by looking and going through the different rules and regulation related to the employment in the organization and taking all the decision by compiling with the same Bratton and Gold (eds.). This will eventually help the company in building the good eye of the company in the eye of many different stakeholder in the market. The stakeholder are the government, employee and the management of the organization. As compiling with all the law will provide the better facility and the benefit for the employee it will eventually help the company in building the good environment in the organization and will also develop the good relationship with all the employee. This issue can be better understand with the lines of the article that “Sports Direct appears to not just have broken employment law, but also violated the human right of the citizen not to be bullied, shamed, endangered or sexually harassed”.

Direct sports also has to make sure that they have to implement the training and the development model in the organization. So that the employee of the organization feel that the organization used to take care about them and used to provide them with the different type of training so that they can develop their personal skills. Organization has to make sure that they implement the training model by implementing the five stage model. This model can be implemented in the organization with the help of the five phase program in the organization. The first phase is need analysis, in which the organization has to make sure that organization used to uncertain the different need and the wants of the skill for the employee and industry. Second stage is the Design phrase, this phrase is the phrase where the organization used to make the different plan in the organization. Development phase, is the phase in the organization in which the organization choose the best plan which can be implemented Bolton and Houlihan (2007). Implementation phase is the phase where training is provided to the employee and the last phase is the phase in which the organization used to evaluate the different result of the training to the employee. This model will help the employee development which will eventually bring the clarity of the mind in the organization and help in employment relationship management.

Performance management and appraisal is one of the best practices that company can use to retain workers as well as make them able to work with business for longer period. It refers to the procedure of review employees performance and whole contribution to firm. It is also known as performance evaluation that is quite beneficial for people as give them opportunity to grow professional career rather than before. It is general, periodic and effective practices that assess employee job role and productivity in relation to re-establish criteria and objective of company. In context of organizations, performance appraisal practice enhance the productivity and ability of workers effectively. Related to case study, employees do not have rights to speak and access to share ideas or perspective. It affects working abilities and efficiency that results as decreasing productivity and profit margin of business. Performance appraisal and management permit company to provide positive feedback to its workers, it helps to improve areas identify in workplace Legge (2005). Employer in business motivate their staff by implementing good merit based compensation system. The Best performers at workplace get the good benefits and pay packages, it motivates people who do not work effectively. Performance management cater structure procedure for people to approach management for identify issues, discuss plan for future and clarify expectations.

Sports direct do not pay good wages to its workers for time it takes to carry out compulsory investigation at last of staff shifts. They are paying employees illegally an hourly rate which is less than minimum salary. Inappropriate wages provided by company low self-esteem of staff members and have tendency to engage in ineffective behaviour. Good pay and minimum wages increase performance of workers as it lead to complacency with people knowing they get good salary. By following the act placed by government of nation, organization can retain its talented applicants and reduce the negative impact over their performances perfectly. Minimum wage help to achieve greater equity and increase working ability that supports company to deliver products on time. When people are paid good, they can enjoy better physical and metal health. When workers are healthy, their performance will improves, they are motivated to develop as well as improve current skills. By having the motivated and happy people on team, employer gain benefits as increases profitability. Furthermore, minimum wages also give social stability with society, employees who are ensured of getting minimum income are more likely to remain in its existing job role. It reduces the risk of high employee turn over at company thus, as result supports stabilize neighbourhoods Martin (2010).

Reward management is one of the model that help organization to enhance staff performance and retain for long . It is concerned with implementation and formulation of policies and strategies that aim to reward employees consistently, equally and fairly in accordance with value to firm. By having the good reward procedure company keep skilled applicants in workplace, it helps to make people happy, gain their loyalty and eager to move up higher. In order to solve current issues as discussed in case study, adopting different strategies is quite essential. Compensation and reward management is strategic model, in which management give reward to their new as well as existing staff members when they achieve goal at desirable time. Reward management is also considered as motivational practice that organization use to reward people for their greater success and achievement at workplace. Management established rules and sets goals for their workers to follow to gain those goals. It makes assure that people clearly aware of these rules, rewards they will acquire for high performance (Bévort, Darmer and Muhr, 2018). This practice help to retain staff who are able to cater better services, attract new applicants towards business, build honesty & Loyalty, create healthy work culture or environment and encourage positive behaviour. Use of verbal violence is considered as one of the issue given case study that impact on workers motivational level negatively. With the help of using good communication method verbal or non-verbal management will be able to build strong employee relation.

Also read:- Concepts of Logistic, Operations or Supply Chain Management

Workers have right to work at discrimination free workplace where they feel free to express thoughts and feeling. Regarding case, people are not getting democratic rights that affect its morale. Company create environment that is totally discrimination free, because it is essential to make people comfortable at workplace. It brings chance for business organization to decreased turnover, increased workers satisfaction and ability for delivering goods. Discrimination free environment at work area contributes to create atmosphere of trust.


From above, it has been concluded that employment relations is very essential at workplace that managed by business effectively in order to perform better than competitors. With the help of applying different model and implement evidence based practices management of company can increase productivity as they can build good employee relationship. From above analysis it has been summarized that practice related to employee relations increase higher retention rates which is beneficial for firm as to sustain in marketplace for longer time. Management can motivate their staff by applying various model of employment relation, increase their morale better than before. Training and development is one of the best model or concept that give benefits to company for enhancing productivity and performance of applicants in effective manner. Good leadership style lead a team or group of people at workplace accurately, it helps to improve productivity of existing workforce, seriousness in business operations and increase awareness of diversity in employees. To get more details about online assignment help ask our experts.

Download Full Sample
Cite This Work To export references to this Sample, select the desired referencing style below:
Assignment Desk.(2024) Employee Relationship Management Retrieved from:
Copy to Clipboard
Copy to Clipboard
Assignment Desk (2024) Employee Relationship Management[Online]. Retrieved from:
Copy to Clipboard
Assignment Desk Employee Relationship Management. (Assignment Desk, 2024)
Copy to Clipboard
Assignment Desk Employee Relationship Management. [Internet]. Assignment Desk.(2024), Retrieved from:
Copy to Clipboard
Struggling with writing assignments? Take our academic writing services to resolve your problems. We not only provide online assignment help but also various other services like thesis, dissertation, and essay writing services. If you have any doubts about our experts, then we suggest you check our “Samples” before seeking dissertation help from us. Our experts can ease the complexity of your work. All you have to do is ask, “Can you do my assignment?”
Boost Grades & Leave Stress

Share Your Requirements Now for Customized Solutions.

Lowest Price

    Delivered on-time or your money back

    100+ Qualified Writers

    For Best Management Assignment Help

    View All Writers
    FREE Tools

    To Make Your Work Original

    • tools Paraphrasing Tool

      Check your work against paraphrasing & get a free Plagiarism report!

      Check Paraphrasing
    • tools Plagiarism Checker

      Check your work against plagiarism & get a free Plagiarism report!

      Check Plagiarism
    • tools Dissertation Outline Generator

      Quick and Simple Tool to Generate Dissertation Outline Instantly

      Dissertation Outline Generator
    • tools Grammar Checker Tool

      Make your content free of errors in just a few clicks for free!

      Grammar Checker
    • tools Essay Typer

      Generate plagiarism-free essays as per your topic’s requirement!

      Essay Typer
    • tools Thesis Statement Generator

      Generate a Compelling Thesis Statement and Impress Your Professor

      Try Thesis Generator Tool

    Professional Academic Help at Pocket-Friendly Prices!

    Captcha Code refresh

        Estimated Price

        USD 6.32 25% OFF
        Total Price USD 6
        182532+Delivered Orders 4500+PhD Writers 4.8/5Client Rating

        AD whatsapp

        Limited Time Offer

        Exclusive Library Membership + FREE Wallet Balance